Don’t Be Dumb World Tour
An unprecedented hype led up to DON’T BE DUMB’s release, surpassing 1 million pre-saves on Spotify, making it hip-hop’s most pre-saved album on the platform. This hype was built through a massive past year for Rocky, in which he starred in two A24-produced feature films — Highest 2 Lowest directed by Spike Lee, and the Golden-Globe-winning If I Had Legs I’d Kick You directed by Mary Bronstein. Rocky also served as co-chair of the 2025 Met Gala, was announced as the creative director for Ray-Ban, and was appointed as Chanel’s new house ambassador.
